Web Growth Manager

At Lucida AI, we're building one of the fastest-growing AI language learning apps in the world.

Millions of learners across 130+ countries use Lucida to improve their speaking skills through AI conversations. Together, they've already completed billions of speaking minutes. Backed by $9M in funding, we're building the future of AI-powered learning.

We're looking for a Web Growth Manager to help us scale our web business and accelerate subscription growth across global markets.

What You'll Do

• Own web user acquisition across Meta, Google, TikTok, and other paid channels.
• Optimize the entire web funnel—from landing pages and onboarding to checkout, subscription conversion, retention, and LTV.
• Monitor and improve key metrics including CPA, ROAS, CAC, CVR, AOV, and payback.
• Work closely with Product, Design, Creative, Data, and Engineering teams to improve website performance and conversion.
• Plan and execute A/B tests across landing pages, pricing, paywalls, checkout flows, and creatives.
• Identify new acquisition channels, growth opportunities, and international markets.

Requirements

What We're Looking For

• 3+ years of experience growing subscription-based web products.
• Strong experience with Meta Ads and Google Ads.
• Deep understanding of web analytics, attribution, and conversion optimization.
• Experience with tools such as Google Analytics 4, Google Tag Manager, Meta Pixel, and server-side tracking.
• Strong analytical mindset and experience improving conversion rates and LTV.
• Comfortable working in a fast-paced startup environment.

Nice to Have

• Experience with CRO (Conversion Rate Optimization).
• Experience with tools such as VWO, Optimizely, or similar A/B testing platforms.
• Experience growing AI-powered or SaaS products.
• Familiarity with SQL or BI tools.
• You actively use AI tools in your daily workflow.

Benefits

What We Offer

• Competitive salary
• Private health insurance
• Latest Apple equipment
• Learning & development budget
• Flexible working environment
• Team events and offsites
• Be part of a fast-growing AI startup backed by $9M in funding