[UPLIVE Company] Performance Marketing

Amanotes

Ho Chi Minh City, Vietnam on site Until 10/8/2026 First posted February 27, 2026 Last posted August 9, 2026

Job description

Launch and scale new music games/apps profitably through organic and non-organic channels across the globe (US, China, Japan, etc.)

Manage and run multiple user acquisition campaigns across platforms (Google, Facebook, Applovin, Mintegral, etc.)
Analyze data through (1) market and competitor performance (2) various ad campaign metrics (installs, CPI, CTR, IR, ROI/ROAS), (3) A/B testing creatives, and cross-check (4) revenue and product metrics in order to understand user behaviors, define and execute UA strategy for new games to enter and win the target markets
Work closely with Creative teams to provide UA insights to improve product marketability
Work closely with global vendors/ ad networks to optimize campaigns
Understand and implement each ad network’s best practices as well as test new ad networks to expand user inventories

1-2 years working experience in Performance Marketing (Google/Facebook/Other Adnetworks) with proven success
Being familiar with using mobile marketing attribution tool (e.g. Appsflyer or Adjust)
In-app marketing experience for driving deeper conversions
Data analysis, Strategic & Tactical planning, Problem solving
Ability to multitask and manage deadlines in a cross-functional team, Stakeholder management
Good communication (English writing and speaking skills)
Possess a creative mindset and an instinct for identifying trends.
Customer-oriented, Innovative, Emotional intelligence
Hunger and humble for learning, sharing, teamwork and self-development
Resilient and adaptable under changes and uncertainties

WILL BE A PLUS
You love music and music-related products
Love to interact with mobile music games/ apps
Prior experience in gaming industry
Being comfortable with data and turning multiple sources of data into insights
Entrepreneurial spirit: comfortable with uncertainties and changes in a fast-paced environment
Fanatic learner: proactive learning and sharing knowledge

How To Apply?

Click the button or contact us at [email protected]

About this role

Summary

Manage user acquisition campaigns for music apps, analyze data, optimize marketing strategies

Job title

Performance Marketing

Experience level

1-2 years

Industry

software

Location requirements

Ho Chi Minh City, Vietnam; remote not mentioned

Salary

Not specified

Management role

Skills & keywords

Required skills

performance marketingGoogleFacebookAppsflyerAdjustdata analysis

Preferred skills

musicgamingdata insightsfast-paced environmententrepreneurial

Specializations

user acquisitionad campaignsdata analysismobile marketingperformance marketing

Locations

Structured locations inferred from the posting.

Ho Chi Minh City, Vietnam

On-site City