Trade Marketing Manager
Sikaag
Apply to this job- Develop and implement trade marketing strategy aligned with company commercial objectives
- Increase product visibility and conversion in retail and distribution channels
- Strengthen collaboration between Sales, Marketing, and key partners
- Ensure efficient use of trade marketing investments with measurable ROI
- Develop and execute channel-specific trade marketing plans for retail and distribution partners
- Translate brand strategy into effective in-store execution and commercial initiatives
- Define and implement promotional mechanics and sell-out campaigns
- Bachelor’s degree in Marketing, Business, or similar
- Minimum 3–5 years experience in:
- Trade Marketing / Marketing / Sales
- Strong understanding of:
- Retail & distribution channels
- FMCG / B2B environment (preferably construction industry)
Partner & Stakeholder Management
- Build and maintain relationships with:
- Retailers
- Distributors
- Key partners
- Ensure strong collaboration for joint promotional initiatives
We offer competitive salaries, aligned with local market benchmarks and the specific scope and responsibilities of each role. Compensation is determined based skills relevant to the position, education and/or training. We are committed to fair and equitable pay practices in accordance with applicable laws and regulations.
Summary
Develop and execute trade marketing strategies for retail and distribution channels.
Job title
Trade Marketing Manager
Experience level
3-5 years
Minimum experience
3+ years exp
Industry
retail
Location requirements
Bucharest, Romania; remote not specified
Salary
Not specified
Management role
No
Required skills
Preferred skills
Specializations
Structured locations inferred from the posting.
Bucharest, Romania