TikTok Shop by Tokopedia - Incubation Specialist [Mandarin Speaking], Semi-Consignment - Indonesia

Jakarta, Jakarta Raya, Indonesia Until 8/23/2026 2+ years exp H-1B sponsor history First posted May 27, 2026 Last posted May 27, 2026
Job description

Description

About the team
We are the Indonesia TikTok Shop by Tokopedia Semi-Consignment team, committed to helping small and medium-sized sellers without extensive e-commerce operation capabilities better succeed on TikTok Shop through operational actions such as managing subsidies, creator matchmaking, and ads.

Roles & Responsibilities:
- Develop and implement a Global E-commerce platform seller acquisition strategy to promote the growth of merchants in key categories in Indonesia;
- Design platform GTM (Go-To-Market) strategy, including Go-to-Market Strategy, brand positioning, ecosystem construction and partner management;
- XFN collaboration (product, operation, marketing, legal, etc.) to ensure consistency between strategy and business execution;
- In-depth analysis of market trends, competition landscape and merchant needs, providing strategic insights and action suggestions for decision-makers;
- Establish and optimize the investment process, merchant growth model and Incentive Mechanism to drive the healthy development of the platform ecosystem;
- Establish long-term cooperative relationships with key brands, institutions and channel partners to enhance the influence of the platform ecosystem.

Requirements

Minimum Qualifications:
- Bachelor's degree or above, more than 2 years of experience in Global E-commerce, investment development or business strategy, with experience in e-commerce platforms
- Fluent in spoken English, with cross-cultural communication and international project management skills;
- Fluent Indonesian, English and Chinese (required), as this role will manage Chinese sellers and use Mandarin as one of the primary languages

Preferred Qualifications:
- Have experience in building and landing business from 0 to 1, familiar with GTM process and growth strategy
- Excellent strategic thinking and resource integration ability, good at driving business breakthroughs in complex and changing environments.

About this role

Summary

Develop and implement seller acquisition, GTM strategy, and foster merchant growth on TikTok Shop.

Job title

Incubation Specialist [Mandarin Speaking], Semi-Consignment

Experience level

more than 2 years

Minimum experience

2+ years exp

Industry

software

Location requirements

Jakarta, Indonesia; remote not specified

Salary

Not specified

Visa sponsorship

H-1B sponsor history

Management role

No

Skills & keywords

Required skills

Bachelors degreee-commerce platform experienceEnglish fluencyMandarin proficiency

Preferred skills

business developmentGTM processgrowth strategystrategic thinking

Specializations

e-commercestrategygrowthmarket analysis
Locations

Structured locations inferred from the posting.

Jakarta, Indonesia

Work arrangement unknown City