TikTok Shop by Tokopedia - Campaign Strategist, Fashion - Indonesia

Description

About The Team
The campaign strategist team aims to drive consumer traffic into our platform with an aim to convert them via planning and executing the different levels of our annual campaign calendar for the marketplace, specific categories or brands.

Responsibilities:
- Dissemble campaign goals and transform analysis into tangible executable plans;
- Perform budget analysis and be the key person to share reliable campaign insights to the operation team;
- Build and monitor the campaign performance, and work closely with the central campaign team to optimize the campaign operations;
- Monitor the campaign performance; discover high-potential campaign strategy that impactful to merchants and overall performance; while being alert with risks;
- Help business growth through product/budget optimization, understand e-Commerce or live broadcast field is a plus;
- Create, Implement and manage strategic campaign offering, especially for high-value merchants.

Requirements

Minimum Qualification(s):
- Minimum Bachelor's degree or above
- 3+ years of experience in e-Commerce platform, consulting firm, fashion industry, market research or business analytics
- Language proficiencies in English and Indonesian are compulsory

Preferred Qualification(s):
- SQL knowledge and experience
- Strong analytical, logical, and problem-solving skills with great attention to detail
- Big picture thinking, structured, organized, and experienced in managing projects on different scales (i.e. planning, root cause identification, risk mitigation, and process optimization)
- Adaptable, fast learner, highly motivated, and versatile player with some exposure in ops and commercial