Strategic Partner Manager, Brand Deals, YouTube Large Partnerships (Mandarin, English)

About the Job

Google's line of products and services to our clients never stops growing. The Partnerships Development team is responsible for seeking and exploring new opportunities with Google's partners. Equipped with your business acumen and extensive product knowledge, you are right on the front line of interacting with our partners, and helping them find ways to grow using Google's newest product offerings. Your knowledge of relevant verticals and relationships with key industry players will help shape our great applications and content for products such as YouTube, Google TV and Commerce.

At YouTube, we believe that everyone deserves to have a voice, and that the world is a better place when we share, and build community through our stories. We work together to give everyone the power to share their story, explore what they love, and connect with one another in the process. Working at the intersection of cutting-edge technology and boundless creativity, we move at the speed of culture with a shared goal to show people the world. We explore new ideas, solve real problems, and have fun — and we do it all together.

Responsibilities

• Manage and grow a portfolio of strategic partners including Influencer Management Agencies (IMAs), Multi-Channel Networks (MCNs), and top creators, by cultivating relationships and recruiting new partners.
• Develop and execute a localized go-to-market strategy to grow the brand deals ecosystem, creating tailored materials in Mandarin and English.
• Negotiate and execute complex partnership agreements to generate new business opportunities and drive business generation growth.
• Serve as a cross-functional leader, working with internal teams (e.g., Sales, Marketing, Legal) to connect partners with global brand and advertising opportunities.
• Conduct market analysis and track key performance metrics to identify trends, growth opportunities, and resolve business issues for partners.

Qualifications

Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
  
• 4 years of experience in business development, partner management, or brand partnerships, within the media, advertising, or digital content industry.
• Ability to communicate in Mandarin and English fluently to partner with both local clients and APAC partners.
  

Preferred qualifications:

• Experience working directly with advertising agencies, brands, and content creators.
• Experience in developing and executing go-to-market strategies.
• Understanding of the brand deals and influencer marketing landscape.
• Excellent negotiation and problem-solving skills with experience in contractual and financial discussions.
• Excellent project management skills with a passion for the creator ecosystem.

Additional Information

Google welcomes people with disabilities.