Senior Product Owner Tunaiku
Amar Bank
Apply to this jobResponsibilities
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Develop and implement growth and engagement strategies to increase active user utilization and maximize customer loyalty across Amar Bank’s digital B2C retail lending products, focusing on cash loans and limit-based offerings.
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Collaborate with cross-functional teams (Product Design, Research, Data, Engineering, Marketing, Compliance, and Business) to design, execute, and optimize initiatives, including loyalty programs, rewards systems, and personalized experiences.
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Generate hypotheses from funnel diagnostics, behavioral analytics, and qualitative research. Translate each into a testable experiment with primary metric, MDE, and decision rule defined before launch.
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Own funnel definition, instrumentation quality, and reporting cadence for the assigned product surface. Detect structural breaks early and root-cause to the cohort or segment level.
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Develop and execute A/B tests and other experiments to validate strategies, working closely with data science and analytics teams to ensure statistically significant results.
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Present metrics and insights to senior leadership, recommending strategies to enhance product metrics and meet Amar Bank’s growth objectives.
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Stay updated with industry trends, competitor activities, and innovations in digital banking to ensure Amar Bank’s strategies are competitive and impactful.
Requirements
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5+ years of experience in product management, preferably within the financial services or digital banking industry - specifically B2C Digital Loan App Product Management
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Proven experience in leading product strategies that demonstrate measurable success in reducing churn and increasing engagement.
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Strong analytical skills, with proficiency in data-driven decision-making, A/B testing, and customer segmentation analysis.
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Solid understanding of digital banking products, customer lifecycle, and market trends B2C Digital Loan App Product.
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Excellent project management skills, with the ability to juggle multiple projects and collaborate effectively across teams.
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Strong communication and presentation skills, with the ability to convey complex ideas to both technical and non-technical stakeholders.
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Involved in product discovery & has collaborated with UXR.
Bonus Point If
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Familiar with OJK regulations relevant to digital lending and has navigated compliance review as part of product delivery.
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You have hands-on experience with retention tools and CRM systems such as Moengage.
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You have experience in a high-growth tech company, digital banking or fintech.
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Has knowledge in SEO / ASO, Paid Ads and retargeting
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Understand Android SDK for play store policy.
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Understand lending collection process
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MBA Graduated.
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Knows Indonesian Banking & Fintech Market
Summary
Manage digital loan product growth, strategy, testing, and analytics to boost user engagement.
Job title
Senior Product Owner Tunaiku
Experience level
5+ years
Minimum experience
5+ years exp
Industry
financial technology
Location requirements
Jakarta, remote flexible possible
Salary
Not specified
Management role
No
Required skills
Preferred skills
Specializations
Structured locations inferred from the posting.
Jakarta, Indonesia