Senior Manager Product Marketing

Bangalore BTP (India) Germany Until 8/23/2026 H-1B sponsor history First posted May 30, 2025 Last posted May 30, 2025
Job description
As a Senior Manager Product Marketing for PSoC Automotive, you commityourself to the results of your own team and the company as a whole. Furthermore, you have the passion and the courage to develop new and creative ideas. Lastly, you are able to quickly establish a successful collaboration.

In your new role you will:
  • Contributing as a Product Marketing SPOC for PSOC Multitouch products (PL90 / HFG 4):
  • Contribute significantly to the development of PSOC automotive Microcontroller & Multitouch strategy and related content for InfineonBluebook
  • Contribute significantly to the development of PSOC Microcontroller &Multitouch ideas with a focus on HMI/Touchsensing applications
  • Contribute significantly to the value proposition for the Infineon automotive Microcontrollers
  • Analyze markets / focus applications/competitors down to the product level
  • Develop business case for PSOC automotive Microcontroller & Multitouch
  • Align with x-PL Marketing on positioning of the PSOC automotive Microcontroller & Multitouch
  • Contribute to the development of microcontroller roadmap for criticalproducts, including software content
  • Develop a market introduction plan and support product-focussed as well as application focussed G2M (go-to-market) activities
  • Create and roll out the pricing strategy, together with the strategyand ensuring profitable growth
  • Create and support the creation of product-related material forcustomer communication


You are best equipped for this task if you have:
  • A university master's degree in Electrical Engineering,Microelectronics, or Economics with a strong familiarity of theautomotive microcontroller market
  • At least 5 years of experience in product or application marketing,business development or application engineering for microcontrollers
  • Thorough understanding of microcontrollers within automotiveapplication
  • Technical- or application understanding in the area of HMI /capacitive touchsensing
  • Strong emphasis on roadmap execution, winning projects and drivingrevenue.
  • International networking skills and the willingness to travel
  • Are a team player, enjoy working in a multicultural environment andhave a passion for profit
  • Comprehensive knowledge of the automotive semiconductors market
  • Fluent English skills
  • Able to cope with high-complexity contexts and to consolidatestrategies for management decision-making
  • Excellent communication skills with the ability to collaborate andwork closely with all levels in a global, matrix environment.



#WeAreIn for driving decarbonization and digitalization.
As a global leader in semiconductor solutions in power systems and IoT, Infineon enables game-changing solutions for green and efficient energy, clean and safe mobility, as well as smart and secure IoT. Together, we drive innovation and customer success, while caring for our people and empowering them to reach ambitious goals. Be a part of making life easier, safer and greener.
Are you in?

We are on a journey to create the best Infineon for everyone.
This means we embrace diversity and inclusion and welcome everyone for who they are. At Infineon, we offer a working environment characterized by trust, openness, respect and tolerance and are committed to give all applicants and employees equal opportunities. We base our recruiting decisions on the applicant´s experience and skills.
Please let your recruiter know if they need to pay special attention to something in order to enable your participation in the interview process.
Click here for more information about Diversity & Inclusion at Infineon.

About this role

Summary

Lead product marketing for automotive microcontrollers and multitouch products, focusing on strategy and market analysis.

Job title

Senior Manager Product Marketing

Experience level

5+ years

Industry

semiconductors

Location requirements

Bangalore or Germany; remote work not specified

Salary

Not specified

Visa sponsorship

H-1B sponsor history

Management role

Yes

Skills & keywords

Required skills

Electrical EngineeringMicroelectronicsautomotive microcontroller marketproduct marketingapplication marketingbusiness developmentapplication engineeringHMIcapacitive touchsensingautomotive semiconductorsEnglish

Preferred skills

international networkingcommunicationteam player

Specializations

product marketingautomotivemicrocontrollersHMIbusiness development
Locations

Structured locations inferred from the posting.

Bengaluru, Karnataka, India

On-site City

Germany

On-site Country