Senior Category Manager - TikTok Shop - Vietnam

Ho Chi Minh City, Ho Chi Minh, Vietnam Until 8/22/2026 H-1B sponsor history First posted March 29, 2026 Last posted March 29, 2026
Job description

Description

The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated.

With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our product and operations team, together we can build an e-commerce ecosystem that is innovative, secure and intuitive for our users.

In this role, you will be responsible for developing categories and the corresponding sub-categories by building a robust team, conducting prioritization of sub-categories, lead identification, lead generation, acquisition, incubation, and performance improvement & management. Join us as we drive the future of e-commerce here at TikTok.

Roles & Responsibilities:
- Map category and sub-categories landscape, and define priority on which segment to be developed in collaboration with the merchant and merchandise strategy team
- Define a go-to-market strategy for a category/sub-category
- Plan, execute, and maintain category performance (from acquisition to incubation and development)
- Build a robust team and manage a collaborative and goal-oriented team culture
- Work with the Key Account service team and external service vendors to develop key accounts, and work with the Seller Development and Growth team to build a clear roadmap to manage long-tail sellers
- Come up with initiatives to continuously improve the business edge

Requirements

Minimum Qualifications:
- Minimum Bachelor's degree or above
- Solid experience in relevant categories, with strong networking to brands and big merchants; social media savvy
- Good interpersonal skills, strong logical thinking, and analytical skills
- English proficiency

Preferred Qualifications:
- Collaborative and open to changes and challenges
- Well connected to big players within the industry

About this role

Summary

Develop categories, lead teams, strategize, and improve e-commerce performance at TikTok.

Job title

Senior Category Manager - TikTok Shop - Vietnam

Experience level

mid level

Industry

e-commerce

Location requirements

Ho Chi Minh City, Vietnam; remote work not specified

Salary

Not specified

Visa sponsorship

H-1B sponsor history

Management role

No

Skills & keywords

Required skills

networkingsocial mediainterpersonal skillsanalytical skillsEnglish proficiency

Preferred skills

collaborativeindustry connections

Specializations

category developmentteam buildingmarket strategyperformance managementmerchant network
Locations

Structured locations inferred from the posting.

Ho Chi Minh City, Vietnam

Work arrangement unknown City