SEM Specialist

Qlapa is on a mission to empower local creatives. As we continue growing, we have been facing new challenges everyday. 

We are looking to hire an experienced SEM Specialist. You'll be responsible for paid advertising and measured digital activations measurement. We prefer experienced applicant who has capacity and capability to execute task independently. You will be working collaboratively with smart and passionate people to solve interesting problems that empower Indonesian creatives.

Responsibilities

• Manage / Execute the day-to-day search marketing activities across multiple PPC/SEM Platform (Google Ads, Facebook Ads,etc.) including the campaign planning, implementation keyword analysis, budget management, performance review, and optimization of PPC/SEM campaigns.
• Grow and optimize our Google Ads and other PPC/SEM platform strategies through ongoing testing of ad copy proactive A/B testing, landing pages, bidding strategies, ad extensions etc.
• Report and present insight to PPC/SEM management, weekly and ongoing, in regards to our business result and actions to achieve goals and KPI's.

• Minimum 1 year experience in SEM
• Strong analytical ability to evaluate end-to-end customer experience across multiple channels
• Able to identify trends & insight and optimize performance accordingly
• Active and proficient social media user