Sales Engineer

Responsibilities

• Own and execute technical pre-onboarding and integration tasks for publishers and

demand partners, ensuring smooth and timely go-lives.

• Act as the technical counterpart to Sales, supporting partner conversations around

Ad Exchange connectivity, VAST integrations, SDKs, APIs, and bidding flows

(RTB/programmatic).

• Design, build, and optimize automation scripts and workflows using Python to

streamline onboarding and operational processes.

• Support integrations across display, video, and in-app environments, including

VAST/VPAID, server-side and client-side setups.

• Implement and manage caching strategies using Cloudflare or similar CDN

technologies.

• Use Google Developer Console and browser debugging tools to troubleshoot

integration, performance, and delivery issues.

• Perform API testing, validation, and debugging using Postman collections.• Analyze logs and Application Performance Monitoring (APM) data to identify issues

related to ads delivery, bidding, latency, and fill rates.

• Collaborate closely with Sales, QA, Engineering, Product, and AI/Data teams to

proactively resolve partner issues and optimize integrations.

• Troubleshoot both backend and frontend problems related to ads, bidding, SDKs,

and Ad Exchange connectivity, providing clear root-cause analyses.

• Document integration guides, troubleshooting playbooks, and best practices for

internal teams and external partners.

• Communicate complex technical concepts clearly to non-technical stakeholders

and clients.

• Support IP-based configurations including whitelisting, access controls, and

security best practices.

Qualifications

• Bachelor’s degree in Computer Science, Engineering, or a related technical field (or

equivalent practical experience).

• Strong understanding of AdTech fundamentals, including:

o Ad Exchanges and programmatic bidding (RTB)

o VAST/video ad integrations

o Ads delivery workflows and monetization stacks

• Proficiency in Python for scripting and automation.

• Hands-on experience with Cloudflare or similar CDN/caching solutions.

• Practical experience using Google Developer Console and browser dev tools for

debugging.

• Experience with API testing using Postman and API collections.

• Familiarity with integrating and debugging SDKs in publisher environments.

• Experience working with logging and APM tools (e.g., Datadog, New Relic, Grafana,

Kibana).

• Strong troubleshooting skills across both frontend and backend systems.

• Solid analytical mindset, attention to detail, and excellent documentation habits.

• Understanding of authentication and authorization mechanisms.

• Proactive, self-driven, and comfortable operating in a fast-paced, sales-driven

environment.Preferred Skills

• Familiarity with CI/CD practices.

• Working knowledge of JavaScript or other frontend technologies.

• Prior experience in SaaS, AdTech, or AI-first companies.