Public Relations Manager - Services

Apple's Worldwide Communications team informs the world about our innovative products and services, and the values that drive everything we do. The team includes professionals with backgrounds in public relations, journalism, social media, writing and buzz marketing. We’re looking for trailblazing, collaborative professionals from a variety of creative fields. If that’s you, then your next home may be here. Come and do the best and most exciting work of your career at Apple! The Greater China team develops and manages world-class communication strategies to support Apple’s continued growth in this dynamic region. As the Public Relations Manager for Services in Greater China, you will drive the strategy, planning, and execution of public relations programs that showcase the benefits of our Services to consumers. You will serve as the regional lead, partnering with local curators and the editorial team to craft stories that resonate across music, entertainment, lifestyle, and technology media.

Description

In this role, you will liaise with WWPR to plan and drive feature launches and momentum / seasonal PR, in alignment with local services business and marketing team and support partner launches and promotions of Apple services where there is business impact and strategic value in the local landscape. You will plan, project-manage, deliver, track metrics, and report out on the following key business areas.

Minimum Qualifications

5+ years of experience in public relations within record companies, publishing companies, agencies, or corporate departments.
Network of media and journalist contacts in Greater China.
Experience managing projects, prioritizing tasks, and meeting deadlines.
Proficiency in Mandarin and English.

Preferred Qualifications

Knowledge of the music industry.
Experience working with a global organization in consumer or corporate public relations.
Experience in consumer technology and lifestyle markets.
Knowledge of social media platforms and digital media trends.
Proficiency in Cantonese.
University degree in Business, Communications, Marketing, Journalism, or Arts.