Product Activation Incentives Program Manager, YouTube Business

San Bruno, CA, US New York, NY, US Until 8/23/2026 4+ years exp First posted June 17, 2026 Last posted June 17, 2026
Job description

About the Job

The YouTube Business Product Activation Team is responsible for bringing product to market and market to product. The team works closely with both business and product leaders to scale adoption of YouTube products across the partner and creator ecosystem.

The core capabilities of the team include: designing go-to-market strategies, identifying and prioritizing product activation opportunities across the business, ensuring launch readiness, defining and driving execution on product activation across segments, understanding needs of partners and creators to provide Product teams with market feedback and prioritization to shape product roadmaps, developing content strategy, collecting and synthesizing user feedback, and tracking performance.

As a Product Activation Incentives Program Manager, you will lead the global operationalization of YouTube’s product activation incentives system for frontline strategic partner managers. You will drive program health by synthesizing feedback from regional surveys and bug reports into focused design improvements, ensuring the system effectively supports the growth of the creator ecosystem.

At YouTube, we believe that everyone deserves to have a voice, and that the world is a better place when we listen, share, and build community through our stories. We work together to give everyone the power to share their story, explore what they love, and connect with one another in the process. Working at the intersection of cutting-edge technology and boundless creativity, we move at the speed of culture with a shared goal to show people the world. We explore new ideas, solve real problems, and have fun — and we do it all together.

Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

US: $124000 - $178000 (USD) + 15% bonus target + equity + benefits

Learn more about benefits at Google.

Responsibilities

  • Serve as the advocate of YouTube’s product activation incentives system with strategic partner managers, leading First day of business (FDOB) training and addressing questions and escalations throughout the quarter.
  • Synthesize feedback received in regional sentiment surveys, bugs, and other sources into focused improvement areas for design, pricing, targets, etc.
  • Create structured, polished presentations for partnerships and GTM leadership.
  • Manage timelines, goals, and objectives for key workstreams, executing in partnership with Segment and regional GTM teams.
  • Define actionable plans and roadmaps and align cross-functional stakeholders to drive successful implementation of change initiatives.

Qualifications

Minimum qualifications:

  • Bachelor's degree or equivalent practical experience.
  • 4 years of experience in a management consulting, sales operations, business strategy or corporate advisory role.
  • 3 years of experience in a strategy and operations, or consulting role.
  • 3 years of experience working with executive stakeholders.

Preferred qualifications:

  • 2 years of experience creating complex data sets, data modeling, and reporting.
  • Experience in consumer internet and media industries.
  • Experience using SQL or data analytics tools deliver insights and recommendations.
About this role

Summary

Lead global management of YouTube's product activation incentives system, improving processes and stakeholder engagement.

Job title

Product Activation Incentives Program Manager, YouTube Business

Experience level

4+ years

Minimum experience

4+ years exp

Industry

technology

Location requirements

San Bruno, CA or New York, NY, USA; no remote work

Salary

$124k–$178k

Management role

No

Skills & keywords

Required skills

management consultingbusiness strategydata analysisstakeholder management

Preferred skills

data modelingSQLconsumer internetmedia

Specializations

product activationincentivesprogram management
Locations

Structured locations inferred from the posting.

San Bruno, CA, USA

On-site City

New York, NY, USA

On-site City