Principal Product GTM Manager - m/f/d (R-19237)
Dun & Bradstreet
Apply to this job Frankfurt - Germany hybrid Until 8/22/2026 5+ years exp H-1B sponsor history First posted June 3, 2026 Last posted June 3, 2026
Job description
The Principal Product GTM Manager plays a strategic leadership role, overseeing the launch and commercialisation of products across multiple markets and channels. This individual is responsible for crafting the GTM strategy, driving product adoption, ensuring revenue targets are met, and optimizing the product’s market positioning. As a senior member of the product team, this role involves high-level collaboration with senior leadership, cross-functional teams, and external stakeholders to ensure a seamless product rollout in each country across the region.
Key Responsibilities:
- Own and execute go-to-market (GTM) strategy: positioning, messaging, target segments, and pricing
- Lead end-to-end product launches, including timelines, cross-functional coordination, and communication
- Enable sales with high-quality materials (presentations, demos, training) to support product adoption
- Define and track KPIs (adoption, revenue, market share) and optimize GTM performance
- Partner with marketing on campaigns that drive awareness, demand, and pipeline
- Analyze market, competitor activity, and customer feedback to refine strategy and positioning
- Own commercial performance: revenue targets, customer acquisition, retention, and ROI reporting
Essential Skills:
- Bachelor’s degree in Business Administration or related field
- 5+ years experience in product management, pre-sales, sales, or solutions consulting
- Proven track record of managing products across the full lifecycle
- Strong analytical and problem-solving skills with a results-driven mindset
- Excellent communication and stakeholder management across senior and cross-functional teams
- Ability to translate business goals into clear product and GTM requirements
- Collaborative, proactive, detail-oriented with strong ownership mindset and continuous learning attitude
- Excellent German and English communication skills (written and spoken)
About this role
Summary
Oversee product launches, develop GTM strategies, drive revenue, coordinate cross-functional teams.
Job title
Principal Product GTM Manager
Experience level
5+ years
Minimum experience
5+ years exp
Industry
software
Location requirements
Frankfurt, Germany; remote optional
Salary
Not specified
Visa sponsorship
H-1B sponsor history
Management role
No
Skills & keywords
Required skills
business administrationproduct managementanalytical skillscommunicationGermanEnglish
Preferred skills
None specified
Specializations
GTM strategyproduct launchmarket positioningrevenue growth
Locations
Structured locations inferred from the posting.
Frankfurt, Germany
Hybrid City