Marketing Specialist, Nazarbayev University

Nazarbayev University

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Astana, kz on site Until 10/7/2026 1+ years exp First posted August 8, 2026 Last posted August 8, 2026
Job description

Marketing Specialist's responsibilities include: 

1) preparation and execution of documents on issues within the competence of the School;
2) participation in the recruitment campaign to attract potential students in the territory of the Republic of Kazakhstan and abroad (presentations in the regions of the Republic of Kazakhstan, international educational exhibitions);
3) working with the CRM system, assistance in preparing reports on the effectiveness of marketing campaigns, working with social networks, preparing text and visual content, launching targeted advertising, launching search and display advertising in search networks;
4) implementation of works related to the implementation of marketing activities of the School;
5) implementation of works in social networks and with contextual display advertising in search networks;
6) facilitating timely updating of text and visual content on the School's website;
7) assistance in organizing the School's Open Day, Orientation Week for students and other School events, as well as providing them with logistical support;
8) preparation of analytical materials, presentations, information on individual tasks, instructions of the line manager within the competence of the School;
9) assistance in the design of information booklets and printing products of the School;
10) effective work and cooperation with the media;

11) assistance in planning and conducting complex marketing campaigns, collecting and working with an e-mail database, sending regular messages to interested parties using e-mail, conducting interviews, preparing materials for publications;
12) assistance in developing and monitoring the implementation of the School's communication plan;
13) performs duties (replaces) of the Marketing Manager of the School during his temporary absence (for up to one month);
14) timely and properly executes the tasks of the line manager and the University management;
15) observes the requirements of the legislation of the Republic of Kazakhstan and the internal documents of the University;
16) responsible for compliance with labor and service discipline;
17) responsible for ensuring the integrity of official documents, as well as preventing the disclosure or leakage of confidential and business information, as well as restricted access information in accordance with the legislation, the Charter and internal documents of the Employer;
18) in case of dismissal, responsible for the timely transfer of all paper documentation, digital information, inventory to another employee at the direction of the line manager (according to the act of acceptance and transfer).

With a Bachelor's degree / Specialist - at least one year;
Work experience is not required with a master's degree in the relevant field.

Experience in the following areas is considered an asset:

- Effective communication skills; 
- information management skills;
- analytical thinking skills; 
- organizational skills;
- ability to work in a team;
- problem solving skills;
- fluency in English, Kazakh and Russian languages

Recruitment and selection process
Recruitment and selection at Nazarbayev University include the following process: preliminary selection based on experience and qualifications, assessments (e.g. technical skills/capabilities, aptitude, personality, work samples, in-basket exercises, and informal interviews), and motivation.

Formal interviews form the final stage of the selection process.
They are typically based on organizational values and behaviors and conducted in English.
You are encouraged to share your views and values  to identify how they fit into  Nazarbayev University core values

About this role

Summary

Manage marketing campaigns, content, social media, and support university events and recruitment.

Job title

Marketing Specialist, Nazarbayev University

Experience level

1+ years

Minimum experience

1+ years exp

Industry

education

Location requirements

Astana, Kazakhstan; remote work not specified.

Salary

Not specified

Management role

No

Skills & keywords

Required skills

effective communicationinformation managementanalytical thinkingorganizational skillsteamworkproblem solvingEnglishKazakhRussian

Preferred skills

multilingualcontent designcampaign planning

Specializations

content creationsocial mediacampaign managementCRM
Locations

Structured locations inferred from the posting.

Astana, Kazakhstan

On-site City