Marketing Specialist, Global Accounts (Contractor)

This contract position will be based in US (ideally San Jose/HQ), supporting the global accounts marketing function.

As a Marketing Specialist contractor, this person will be responsible for supporting the ABM (Account Based Marketing) function for Acme Global Accounts.  This person’s primary interface will be the Global Account Marketing Managers (GMM), with the GMMs maintaining the primary interface to the GAMs.

This role will support developing and driving ABM planning and execution of 1:1 marketing programs for a select number of Acme’s largest global accounts, including Merck, GE, Boeing, AT&T, JPMC, Deutsche Bank, Citibank, Barclays, HSBC.  Specific examples include personalized customer events (e.g. Merck Digital Innovation Summit May 15-16), Webinars, Custom Video Vignettes, Account Intelligence Reports and other custom content and ABM execution activities.  This person will also support ABM at-scale marketing activities targeted at 140 Global Accounts. 

For Q4, it will be a project-based contractor and evolve into an hourly contractor in Q1, with a possible evolution into a full-time resource after the contractor has proven themselves in the role.  This position will report to a Sr. Marketing Manager in the global marketing organization and will be part of a broader global accounts and vertical marketing team with regular interaction with other marketing personnel across various Acme organizations.

Specific Responsibilities will include:

• Serve as execution driver & owner for ABM activities targeted at global accounts
• Coordinate resources across groups and help drive cross-functional ABM activities
• Be part of the account planning and marketing review sessions to develop marketing strategies and decide execution activities & priorities
• Help update and maintain account dashboards and progress reports 
• Alignment of marketing resources, content and budget
• Contribute to the creation, refinement and adoption of ABM planning toolkits and templates and account intelligence

The ideal candidate is expected to:

• Have ABM experience and competency
• Demonstrate Execution excellence
• Have a good work ethic and strong desire to make an impact
• Have creative thinking, ability to challenge and can plan strategically
• Pay attention to details
• Possess strong organizational, communication and presentation skills 
• Be a fast learner with ability to operate with globally distributed team

Experience and education

• Minimum 3 years of relevant experience is required including relevant experience working with or developing marketing and sales plans for global companies or teams supporting global companies 
• Specialized knowledge in breadth and/or depth of account based marketing and planning processes.