Marketing - Senior Executive Role (Beauty, FMCG, Cosmetics)

Responsibilities:

• Develop and implement marketing strategies to promote beauty and cosmetics products in the FMCG industry.
• Create and execute marketing campaigns to drive brand awareness, customer engagement, and sales.
• Manage and optimize digital marketing channels, including social media, websites, and email marketing.
• Collaborate with cross-functional teams to develop marketing collateral, such as brochures, product descriptions, and packaging.
• Conduct market research and competitor analysis to identify trends and opportunities for product positioning and differentiation.
• Stay updated on industry trends and consumer preferences in the beauty and cosmetics industry.
• Coordinate and participate in marketing events, trade shows, and product launches.
• Analyze marketing campaign performance and provide insights for improvement.
• Manage relationships with external agencies, vendors, and influencers.

Requirements

• Bachelor's degree in Marketing, Business, or related field.
• Minimum 5 years of experience in marketing, preferably in the FMCG industry with a focus on beauty and cosmetics products.
• Strong understanding of marketing principles and strategies.
• Experience in digital marketing and social media management.
• Knowledge of the beauty and cosmetics industry and market trends.
• Excellent communication and interpersonal skills.
• Ability to think creatively and strategically.
• Strong analytical skills with the ability to interpret data and provide actionable insights.
• Proficiency in Microsoft Office applications.
• Ability to manage multiple projects and meet deadlines.
• Team player with the ability to work independently.

Interested candidates who wish to apply for the advertised position, please send in your resume to [email protected].

EA License No: 13C6305

Reg. No.: R1654399

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