Marketing/Media Specialist

UNI-PHARMA is a prominent Pharmaceutical Company with over 62 years of experience in producing and distributing high-quality pharmaceutical products. We take pride in being the leading company in sales within the Greek pharmaceutical market and continuously strive for growth and innovation. Our mission revolves around enhancing people's lives through healthcare, and we are committed to maintaining the highest standards in our industry.

We are currently seeking a dynamic and creative Marketing/Media Specialist to join our team. This role will focus on promoting our brand and products through various media channels, ensuring that we effectively communicate our value proposition to our target audience.

Responsibilities

• Develop and execute marketing campaigns across different media platforms to enhance brand visibility and engagement.
• Create and curate compelling content for digital platforms, social media, and traditional advertising.
• Collaborate with cross-functional teams to align marketing strategies with business objectives.
• Analyze market trends and consumer behavior to refine marketing strategies and identify growth opportunities.
• Manage and monitor social media channels, responding to inquiries and engaging with the audience.
• Coordinate with external agencies and vendors for promotional activities and collaborations.
• Maintain a strong understanding of the competitive landscape and provide insights for positioning.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field.
• At least 3-5 years of experience in marketing or media roles, preferably within the pharmaceutical or healthcare industry.
• Strong understanding of digital marketing strategies, including social media, email marketing, and content marketing.
• Excellent written and verbal communication skills in both Greek and English.
• Creative mindset with the ability to produce engaging content.
• Proficient in graphic design tools and software (e.g., Adobe Creative Suite) is a plus.
• Strong analytical skills to assess marketing metrics and adapt strategies accordingly.
• Ability to work independently and collaboratively in a fast-paced environment.
• Strong organizational skills and attention to detail.