Global Head of Marketing

Coins.ph

Singapore, Singapore hybrid Until 8/23/2026 First posted March 22, 2025 Last posted March 22, 2025

Job description

Partner with senior leadership team to define Coins' marketing strategy and build a better image around the world
Lead international/local GTM and event activation efforts and build a team to execute on the marketing strategy to launch and drive Coins adoption at scale in our target markets
Lead all global PR, event operations including agency management, channel management, KOLs, budgeting, and industry partnership prioritization.
Manage the global community to drive the user growth to work with the local teams.
Lead the global digital marketing teams to manage a better P&L on SEO, paid adds and etc.
Clearly define and drive alignment around targets and ensure the team’s individual outputs and deliverables can meet company goals.

8+ years of experience in marketing within an agency, tech company, or financial services organization.
Must to have crypto industry background.
Experienced in Philippines market, and others such as EU, AU, Asia.
2+ years in managing global crypto marketing team.
Tough, practical and flexible leader who can thrive in a very high-pressure environment.

About this role

Summary

Lead global crypto marketing strategy, manage teams, and drive user growth and brand image.

Job title

Global Head of Marketing

Experience level

8+ years

Industry

finance

Location requirements

Singapore-based, remote work not specified

Salary

Not specified

Management role

Yes

Skills & keywords

Required skills

marketingcrypto industryteam managementPRdigital marketing

Preferred skills

market experience in Philippines, EU, AU, Asia

Specializations

digital marketingPRcommunity managementGTMcrypto

Locations

Structured locations inferred from the posting.

Singapore

Hybrid City