FRANKFINN AVIATION SERVICES -GM Marketing

Job Title-GM Marketing

Company-FRANKFINN AVIATION SERVICES PRIVATE LIMITED

Work Experience-13 years - 18 Years

Job Responsibilities

 Experience in managing Performance Campaigns - CPC,
CPL, and more via Google, Facebook, and Affiliates.
 Should have excellent experience in generating quality
leads to drive business.
 Minimum 8 years of hands-on experience in managing
digital performance campaigns.
 Should have formulated and implemented digital campaigns
PAN India.
 Must be highly skilled in digital content creation.
 Experience in SEO, SMO, etc.
 Experience in Reputation Management on social media
platforms – FB, Glassdoor, Mouthshut, etc.
 Design and implement a PAN India ATL strategy—outdoor,
print, hoardings, radio, and TV.
 Must have an excellent understanding of aesthetics and
creative aspects in releasing print ads.
 Must have good exposure in releasing Radio and TV ads.
 Must have good experience in developing and updating all
promotional materials, including sales aids, brochures,
posters, standees, signage, etc.
 Run BTL Campaigns
 Guaranteeing the quality of all branding materials
according to specifications.
 Manage Creative, Digital, and PR Agencies, etc.
 Monitor competition activities and develop suitable
strategies
 Coordinate blog writer, social calendars, influencer
partnerships, and affiliate programs
 Analyze market trends, customer insights, and competitive
landscape to inform strategy
 Identify new market segments and growth opportunities
 Track KPIs, optimize campaign performance, and report
marketing ROI to leadership