Field Sales - Analytical Instruments

Anton Paar develops, produces and distributes highly accurate laboratory instruments and process measuring systems, and provides custom-tailored automation and robotic solutions. It is the world leader in the measurement of density, concentration and CO2 and in the field of rheometry. 

At Anton Paar India, we are responsible for the distribution process, including sales, service, customer and application support, and logistics.

You may visit our website for more information at http://www.anton-paar.com/

Responsibilities and Duties:

Sales & Business Development

• Achieve and exceed the assigned sales targets for the designated territory, industry or market segment.
• Identify, develop and convert new business opportunities through prospecting, customer referrals, networking, digital platforms, inbound leads and cold calling.
• Develop and execute territory-specific sales action plans to drive business growth.
• Conduct customer meetings, product presentations and commercial discussions to generate new business.
• Negotiate commercial terms and successfully close sales opportunities.

Customer Relationship Management

• Build and maintain strong relationships with existing and prospective customers.
• Serve as the primary point of contact for customer queries, ensuring timely resolution by coordinating with internal stakeholders.
• Deliver a superior customer experience through regular engagement and proactive support.
• Follow up with customers to ensure timely collection of receivables and Earnest Money Deposits (EMDs), as applicable

Technical & Product Expertise

• Develop comprehensive technical knowledge of the assigned product portfolio and its applications.
• Provide technical guidance and product demonstrations to customers.
• Stay updated on industry developments, competitor offerings and market trends to effectively position Anton Paar solutions.

Pipeline & Opportunity Management

• Maintain an accurate and up-to-date opportunity pipeline in the CRM system.
• Ensure a healthy pipeline with sufficient opportunities to achieve assigned sales targets.
• Prepare regular sales forecasts and monitor project progress through the sales cycle.

Marketing & Market Intelligence

• Support and participate in marketing initiatives such as seminars, webinars, conferences, exhibitions and customer engagement programs.
• Gather and communicate customer feedback, market intelligence, competitive insights and new business opportunities to relevant internal teams.
• Identify emerging market trends and recommend strategies to strengthen Anton Paar's market presence.

Reporting & Compliance

• Ensure timely and accurate updating of CRM records, customer interactions and sales activities.
• Submit periodic sales reports, forecasts and other business updates as required.
• Adhere to company policies, processes and quality standards while representing Anton Paar.

Required Skills & Competencies

• Excellent verbal and written communication skills.
• Strong interpersonal, presentation, negotiation and relationship management skills.
• Analytical thinking with strong problem-solving abilities.
• Effective planning, organizational and time management skills.
• Self-driven with the ability to work independently and take ownership.
• Customer-focused with a high level of professionalism and integrity.
• Proficiency in Microsoft Office applications and CRM tools.
• Willingness to travel across the assigned territory.

Education & Experience

• Bachelor's or Master's degree in Engineering, Science or a related discipline.
• 3–7 years of experience in scientific instrument sales, technical sales
• Experience in analytical instrumentation or laboratory equipment sales will be an added advantage.