Executive, Social Media Content (Mandarin speaker)
AMS AirAsia Aviation Management Services Sdn. Bhd.
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Job Description
We're looking for a hands-on Social Media Executive who can do it all — from planning content calendars to picking up a camera and editing the final cut. This is a hybrid content + strategy role, ideal for someone who thinks like a creator and executes like a marketer. Fluency in Chinese (Mandarin) is required to manage content and engagement for our Chinese-speaking audience.
Key Responsibilities
- Plan, create, and schedule content across social platforms
- Shoot photo and video content using DSLR/mirrorless cameras and mobile setups (lighting, framing, audio)
- Edit videos and photos using tools like Adobe Premiere Pro, CapCut, Final Cut Pro, or Photoshop/Lightroom
- Write and manage bilingual captions, posts, and community responses in English and Chinese
- Monitor trends, hashtags, and platform algorithm changes to keep content fresh and relevant
- Track performance metrics (engagement, reach, follower growth) and adjust strategy accordingly
- Collaborate with marketing, design, and product teams on campaigns and launches
- Stay on top of content calendars, deadlines, and posting schedules
Requirements
- 1–3+ years of experience in social media management or content creation
- Fluent in spoken and written Chinese (Mandarin) and English
- Hands-on experience shooting and editing photo/video content
- Proficiency in editing software (Premiere Pro, CapCut, Final Cut Pro, Photoshop, or similar)
- Strong understanding of social media platforms popular in both Western and Chinese markets
- Creative eye for visual storytelling and trend awareness
- Excellent organizational and time-management skills
- Comfortable working independently and managing multiple projects at once
Summary
Create, manage, and analyze social media content for Mandarin audience.
Job title
Executive, Social Media Content (Mandarin speaker)
Experience level
1-3+ years
Minimum experience
1+ years exp
Industry
media
Location requirements
Kuala Lumpur, hybrid work allowed
Salary
Not specified
Management role
No
Required skills
Preferred skills
Specializations
Structured locations inferred from the posting.
Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia