Especialista De Trademarketing

Tigo.wd3.tigocareers

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Managua, Nicaragua Until 8/23/2026 First posted June 26, 2025 Last posted June 26, 2025
Job description

Would you like to help us achieve our purpose of connecting more people, improve their lives and develop our communities? If so, Tigo is for you!

We believe in innovation, we adapt and are agents of change. Our customers are at the center of everything we do.

Come and grow with our team, where together we will transform lives and communities. Additionally, you will have the opportunity to participate in challenging projects and bring your innovative ideas.

This is your opportunity, come and be part of Sangre Tigo!

Apply right now!

Especialista De Trademarketing

Resumen del puesto:
Garantizar el posicionamiento y la correcta ejecución de marca en los diferentes canales comerciales del país, en sinergia con los equipos comerciales de cada línea de negocio y Marketing para la consecución de objetivos establecidos por la compañía.

Funciones principales:

  • Definir y ejecutar los proyectos de Trademarketing según la estrategia de cada línea de negocio.

  • Garantizar la correcta ejecución y visibilidad de marca en todos los canales de ventas según guía de Trade.

  • Gestionar en tiempo la producción y distribución de material pop de campañas para maximizar el impacto en el punto de venta.

  • Control de inventario de promocionales y material pop.

  • Coordinar la ejecución de la estrategia entre los equipos Comerciales y el departamento Marketing.

  • Gestionar y ejecutar de forma eficiente el presupuesto asignado de cada línea de negocio.

  • Asegurar el posicionamiento de marca y garantizar actividades de experiencias para clientes por medio de activaciones BTL.

  • Coordinar conceptualización, montaje y ejecución de activaciones BTL.

  • Gestionar procesos de compras y relaciones con proveedores.

Requisitos:

Licenciado en Mercadeo, Publicidad

Uso avanzado de paquete office.

Conocimientos de módulos de compras en SAP.

Aplicación de lineamientos y ejecución de marca

Otros requerimientos:

Tener licencia de conducir al día.

Indispensable que cuente con vehículo

In Nicaragua we are one of the leading fixed-mobile convergent operators in the country with more than 4 million customers with a 4G LTE network in the process of modernization and growth, in addition to offering fixed internet and television solutions for homes and businesses, we live under the purpose of "Building digital networks that connect, improve lives and develop our communications." The commitment and values ​​shared by the people who work for Tigo Nicaragua are defined by what we proudly call Sangre Tigo. Sangre Tigo, which is the culture that unites more than 1,000 men and women in our country, behind our purpose and makes it come alive. Being on the list of Great Place to Work® Institute Central America & Caribbean, Tigo Nicaragua contributes not only by providing a comprehensive and quality service, but also to the development of the country.We invite you to be part of the change, to generate a positive impact and to develop yourself. as a professional Come join Tigo Nicaragua!

Millicom | Tigo is proud to be an Equal Employment Opportunity employer committed to a diverse workforce and nondiscrimination policy in all aspects of employment. We provide equal opportunity and access for all persons, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, status as a disabled veteran or other protected veteran, or any other protected characteristic, in all phases of the employment process and in compliance with applicable federal, state, and local laws and regulations. 

About this role

Summary

Ensure brand positioning and execution across commercial channels.

Job title

Especialista De Trademarketing

Experience level

entry level

Industry

telecommunications

Location requirements

Located in Managua, Nicaragua; remote work not allowed.

Salary

Not specified

Management role

No

Skills & keywords

Required skills

licenciado en mercadeopublicidadpaquete officecompras en SAPejecución de marca

Preferred skills

licencia de conducirvehículo

Specializations

trademarketingbrandingsalesmarketing strategy
Locations

Structured locations inferred from the posting.

Managua, Nicaragua

On-site City