E-Commerce Safety Communications Manager

Description

About the Team
This role sits within our Global Trust and Safety Communications Team. You will work closely with cross-functional partners in Product, Trust and Safety, Legal, and Public Policy to develop and execute global communications campaigns.

About the Role
We are looking for a creative and experienced communications professional to support our Trust & Safety storytelling around our e-commerce platform, TikTok Shop. This role will be critical in developing and executing global communications campaigns that proactively tell the safety story of TikTok Shop.

Responsibilities
- Global Campaign Strategy: Develop and execute communications campaigns that build brand trust and highlight our commitment to safety TikTok Shop.
- Proactive Storytelling: Create blog posts, media pitches, and launch materials to amplify global announcements regarding our e-commerce initiatives.
- Media Relations: Act as a primary contact for media on safety related issues, and train spokespeople for interviews, panel events and presentations.
- Cross-Functional Counsel: Provide communications guidance and approvals to teams across the business, helping to communicate our commitment to safety across some other monetized products.
- Crisis & Issue Management: Support the press office in managing media inquiries and communications regarding regulatory developments or policy escalations related to TikTok Shop

Requirements

Minimum Qualifications:
- Bachelors degree or higher
- 5+ years of experience in communications
- Experience managing large-scale, multi-market campaigns from concept to execution.
- Outstanding verbal and written communication skills, with the ability to distill complex technical issues into easy-to-digest explanations
- Strong organizational skills with ability to manage multiple high-stakes projects
- Experience in a press office or handling crisis communications.

Preferred Qualifications:
- Proven track record of leading consumer-facing campaigns for e-commerce platforms or monetization products.
- Ability to work effectively across time zones and cultures to adapt announcements for diverse global markets.
- Highly analytical with the ability to use research to inform creative storytelling and mitigate reputation risk.
- Comfortable working in a fast-paced environment and managing multiple high-stakes projects simultaneously.