Director, Growth Marketing

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Director, Growth Marketing based in United States.

This is an exciting opportunity to lead growth marketing initiatives that directly influence customer acquisition, pipeline generation, and revenue growth across a diverse portfolio of brands. You will develop data-driven marketing strategies, optimize the buyer journey, and lead high-performing campaigns across multiple channels. Working closely with sales, product marketing, creative, and marketing operations teams, you will help align go-to-market execution with business objectives. This leadership role combines strategic planning, analytical thinking, and team development in a collaborative, fast-paced environment. You will have the opportunity to shape marketing performance through experimentation, innovation, and continuous optimization while building scalable growth programs that deliver measurable business results.

Accountabilities:

The Director, Growth Marketing will lead demand generation initiatives, optimize marketing performance across the customer lifecycle, and drive collaboration across commercial teams to accelerate business growth.

• Develop and execute annual and quarterly growth marketing strategies aligned with revenue targets and business priorities.
• Identify market opportunities, customer segments, and growth initiatives to maximize acquisition and pipeline generation.
• Own marketing-sourced and marketing-influenced pipeline goals while optimizing campaign performance across the entire buyer journey.
• Design, launch, and manage integrated multi-channel marketing campaigns that drive engagement, conversion, and customer acquisition.
• Analyze funnel performance, identify conversion bottlenecks, and implement strategies to improve pipeline velocity and marketing efficiency.
• Partner closely with Sales and SDR leadership to strengthen lead management, qualification processes, and sales handoffs.
• Collaborate with Product Marketing, Creative, and Marketing Operations teams to ensure consistent messaging, effective campaign execution, and accurate performance reporting.
• Lead, mentor, and develop the Growth Marketing team by establishing clear objectives, promoting accountability, and fostering a culture of experimentation and continuous improvement.
• Optimize marketing automation, attribution models, and reporting capabilities to improve decision-making and campaign effectiveness.
• Monitor key performance indicators and present actionable insights to senior leadership to support strategic business decisions.

Requirements:

The ideal candidate is a strategic marketing leader with deep expertise in demand generation, revenue marketing, and cross-functional leadership. They should possess strong analytical skills, a customer-centric mindset, and a proven ability to build high-performing teams.

• 7+ years of B2B marketing experience with a strong focus on growth marketing, demand generation, or revenue marketing.
• 3+ years of experience leading and developing marketing teams.
• Demonstrated success driving qualified pipeline growth and measurable revenue outcomes.
• Experience designing and executing integrated multi-channel marketing campaigns.
• Strong collaboration experience working alongside Sales, SDR, Product Marketing, Creative, and Marketing Operations teams.
• Proficiency with CRM platforms, marketing automation systems, and marketing analytics tools.
• Strong analytical and problem-solving skills with the ability to interpret data and optimize marketing performance.
• Excellent communication, presentation, and stakeholder management skills.
• Ability to balance strategic planning with hands-on execution in a fast-paced, evolving environment.
• Leadership mindset with a passion for coaching teams, encouraging innovation, and driving continuous improvement.

Benefits:

• Competitive salary based on experience, qualifications, and location.
• Comprehensive medical, dental, and vision insurance.
• Disability and life insurance coverage.
• 401(k) retirement plan with company matching.
• Supplemental employee benefits.
• Generous paid maternity and parental bonding leave.
• Flexible work schedules and remote work opportunities.
• Generous paid time off and 13 paid company holidays.
• Physical fitness reimbursement program.
• Discounts on travel, dining, and entertainment.
• Casual and collaborative work environment that supports professional growth and work-life balance.