Digital Producer

The Digital Producer leads the transition from broadcast-focused newsrooms to multi-platform newsrooms through active daily example; providing training in methods, processes and tactics; as well as in creating/editing original content beyond that which is produced for on-air. 

• Develops and leads winning strategy for station content 

• Expert understanding of Facebook, Twitter, and other social media platforms 

• Reviews copy and corrects errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines 

• Use our xocial media and website to build and reinforce brand recognition and drive viewers to television 

• Determines a story's emphasis, length, and format, and organizes material accordingly 

• Researches and analyzes background information related to news stories to provide complete and accurate information 

• Gathers information about events through research, interviews, experience or attendance at political, news, sports, artistic, social or other functions 

• Pitches on-brand local and trending stories during meetings 

• Checks reference materials such as books, news files or public records to obtain relevant facts 

• Shoots and edits content for digital 

• Produces reports for all platforms 

• Ensures that all content meets company standards for journalistic integrity and production quality 

• Builds and calendars digital campaigns to promote local shows and specials 

• Writes stories for the web and other digital platforms 

• Performs other duties as assigned 

• Finds new ways to use social media and our website to engage with viewers 

 Requirements & Skills: 

• Degree in journalism; daily newspaper or news site experience required; live, working web samples and/or print pages preferred 

• Proficiency in Associated Press style and Adobe Photoshop preferred 

• CSS, Flash and other relevant technology skills are a plus 

• Maintain positive work environment through active team participation and cooperation with co-workers in all departments 

• Respond positively to feedback