Digital Producer

WPHL-TV is looking to hire a full time Digital Producer!

The Digital Producer will lead the newsroom’s online presence, providing accurate, engaging, and breaking news content.

• Develops and leads winning strategy for station content
• Expert understanding of Facebook, Twitter, and other social media platforms
• Expert understanding of SEO
• Reviews copy and will correct errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines
• Use our social media and website to build and reinforce brand recognition and drive viewers to television
• Determines a story's emphasis, length, and format, and organizes material accordingly
• Research and analyze background information related to news stories in order to be able to provide complete and accurate information
• Gathers information about events through research, interviews, experience or attendance at political, news, sports, artistic, social or other functions
• Pitches on-brand local and trending stories during morning meetings
• Shoots and edits content for on-air and digital
• Produces reports for all platforms
• Ensures that all content meets company standards for journalistic integrity and production quality
• Builds and calendars digital campaigns to promote local shows and specials.
• Writes stories for the web and other digital platforms
• Finds new ways to use social media and our website to engage with viewers
• Listens to police scanners to determine when to dispatch crews for coverage
• Updates daily news assignment plans
• Performs other duties as assigned

 Requirements & Skills:

• Degree in journalism; daily newspaper or news site experience required; live, working web samples and/or print pages preferred
• Proficiency in Associated Press style and WordPress
• Maintain positive work environment through active team participation and cooperation with co-workers in all departments
• Responds positively to feedback
• Must be able to work independently
• Must know when to engage with management for additional support and fact checking on more detailed stories