Digital Media Director

Nexstar Media Inc.

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IL-Chicago 2501 W. Bradley Place (WGN-TV) Until 10/4/2026 5+ years exp H-1B sponsor history First posted August 5, 2026 Last posted August 5, 2026
Job description

WGN-TV is seeking an experienced, forward-thinking Digital Media Director to serve as a key member of the newsroom leadership team.

Reporting directly to the Director of News & Multiplatform Content, the Digital Media Director is responsible for leading WGN's digital content operation, audience growth strategy, social media initiatives, and streaming/CTV content execution. This role plays a critical part in shaping editorial strategy, driving multiplatform innovation, and ensuring seamless integration between broadcast, digital, streaming, mobile, and social platforms.

The Digital Media Director oversees Digital Producers and digital content staff while leading the newsroom's streaming and CTV strategy. The ideal candidate is a collaborative leader who can think strategically, execute operationally, develop talent, and drive accountability through clearly defined goals and measurable results.

Duties/Responsibilities

  • Lead WGN-TV's digital, social, streaming, and CTV content strategy as a member of the newsroom leadership team.
  • Partner with newsroom leaders to drive multiplatform content planning, audience growth, and coverage execution.
  • Direct digital coverage during breaking news, severe weather, and major events.
  • Drive measurable growth in digital audiences, social engagement, streaming and CTV viewership, SEO performance, audience loyalty, and multiplatform content execution while fostering employee development, adoption of digital-first workflows, and achievement of newsroom strategic objectives.
  • Lead WGN+ and streaming initiatives, identifying opportunities for live and original content.
  • Supervise Digital Producers and digital staff, providing coaching, performance management, and professional development.
  • Establish clear goals, expectations, and Key Performance Indicators (KPIs) for newsroom staff.
  • Provide regular feedback, performance evaluations, and development opportunities for staff.
  • Foster collaboration across broadcast, digital, social, and streaming platforms while promoting a digital-first newsroom culture.

Requirements/Skills

  • Bachelor's degree in Journalism, Communications, Digital Media, or a related field, or equivalent experience.
  • Minimum five (5) years of leadership experience in digital news, audience development, streaming, social media, or multiplatform content operations.
  • Demonstrated success driving audience growth and managing high-performing teams.
  • Strong knowledge of digital analytics, SEO, audience behavior, social media platforms, and streaming ecosystems.
  • Excellent editorial judgment, communication, organizational, and leadership skills.
  • Ability to thrive in a fast-paced newsroom environment and manage multiple priorities.
  • Experience working across broadcast, digital, social, and streaming platforms preferred.

#LI-Onsite

Salary Range: 100K to 130K Annualized - commensurate with applicant's experience and skill level

Benefits: Our comprehensive benefits package includes, but not limited to, medical (with multiple plan options), dental, and vision insurance, paid time off, Paid Parental leave, life insurance and more.

SCAM ALERT:

Please be aware candidates may be at risk of being targeted by scammers seeking personal data or money. Recruiters with Nexstar Media Group and its local stations will only contact you through official job boards, LinkedIn, or email with Nexstar.tv domain or official station email addresses (example:@wreg.com).  Be cautious of any outreach claiming to be from Nexstar or its recruiters via any other messaging platforms or personal email addresses. We will not contact you using a @gmail email address. If you are unsure about the authenticity of a job inquiry or offer, email us at corporaterecruiters@nexstar.tv.

About this role

Summary

Lead digital content, social media, streaming, and audience growth strategies.

Job title

Digital Media Director

Experience level

5+ years

Minimum experience

5+ years exp

Industry

media

Location requirements

Onsite in Chicago, IL; remote not allowed.

Salary

$100k–$130k

Visa sponsorship

H-1B sponsor history

Management role

Yes

Skills & keywords

Required skills

leadershipdigital analyticsSEOsocial media platformsstreaming ecosystems

Preferred skills

broadcast experiencedigital-first workflows

Specializations

digital contentsocial mediastreamingaudience growthmultiplatform
Locations

Structured locations inferred from the posting.

Chicago, IL, USA

On-site City
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