DIGITAL MARKETING MANAGER - RETAIL INDUSTRY

Karackterz specializes in the Recruitment & Headhunting of Junior to Executive positions in the Middle East, Europe & Africa region.

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• Manage all aspect of marketing activities and related projects.
• Develop and manage the yearly marketing budget.
• Develop and implement the marketing communication plan.
• Manage promotional campaigns, press release, presentations and events.
• Responsible for the multi-brand management of the company through PR, Media, launches, promotions and online initiatives.
•Ensure an excellent customer service by handling, loyalty program, and CRM.
• Monitor related KPIs and sales performance.
• Evaluate new product opportunities, demand for potential products, customer needs and insights.
• Manage new product launches, promotions, pricing, packaging, advertising, market research and analysis of customer trends. 
• Execute online and traditional marketing campaigns, like social media, emails, sms, websites, and other network.
• Follow up with marketing service providers and ensure timely completion of their deliverables.     

- Holder of a BA in Marketing or Business Administration or equivalent
- Must have minimum 5+ years of proven digital marketing experience in Retail
- Must have 5+ years of experience in  digital advertising, Pay Per Click campaigns (PPC), Google Ads, Google Analytics, mobile marketing digital campaigns, website optimization, email marketing, …
- Must be fluent in read, written and spoken English
- Must have strong communication, presentation and follow up skills