Demand Generation Manager (B2B SaaS)

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Texas, US remote Until 9/30/2026 First posted August 1, 2026 Last posted August 1, 2026
Job description

Location: Remote (US). Candidates in Texas and other lower cost-of-living regions strongly preferred.

Compensation: $120,000 base (up to $150,000 for exceptional experience) plus performance bonus. Realistic on-target earnings up to $200,000 tied directly to demand generation results.

About the Role

Our client, a growing B2B SaaS company, is hiring a Demand Generation Manager to own pipeline creation end to end. This is a high-performance, high-reward seat: the base is competitive, and the bonus structure is real, transparent, and tied to the pipeline and revenue you generate. If you have been the person who actually builds the machine, not just a contributor on a large team, and you want your comp to reflect your output, this role was structured for you.

What You Will Own

  1. Building and executing demand generation programs that create qualified B2B pipeline and convert it to closed revenue. You will have targets, and you will have the autonomy and budget to hit them.
  2. The HubSpot instance, hands-on. Campaigns, programs, workflows, nurture sequences, lead scoring, routing, and reporting are yours to architect and run.
  3. Channel strategy and execution across the mix you know works: paid media, LinkedIn ads, email programs, content, webinars, and events.
  4. Reporting that ties marketing activity to pipeline and revenue, shared directly with leadership.

What We Are Looking For

  1. Proven, quantifiable success building B2B pipeline that converts to closed revenue. As a benchmark: you have generated at least $3M in pipeline converting to roughly $1M in marketing-sourced revenue, and you can walk through exactly how you did it and how it was attributed.
  2. Deep hands-on HubSpot ability. You have personally set up campaigns, workflows, nurture programs, scoring, and routing. You built it, not just used it.
  3. Currently operating at the manager or senior manager level and ready for full ownership of a demand gen function.
  4. Comfort in a lean environment where you plan, build, and execute yourself.

Nice to Have

ABM experience, G2 or review-platform programs, light design ability, and familiarity with intent data tools. None of these are requirements. The two things above are.

Why This Role

Full ownership without layers of approval. Direct line of sight from your work to company revenue and your own earnings. A leadership team that has deliberately structured compensation to reward performance rather than tenure or title.

About this role

Summary

Build and execute B2B demand gen programs to generate pipeline and revenue

Job title

Demand Generation Manager (B2B SaaS)

Experience level

manager or senior manager level

Industry

software

Location requirements

Remote in US, Texas preferred, or lower cost regions allowed

Salary

$120k–$200k

Management role

Yes

Skills & keywords

Required skills

hubspotcampaign setupworkflowslead scoringreporting

Preferred skills

abmreview-platformsdesignintent data

Specializations

demand generationb2bsaaspipeline creationhubspot
Locations

Structured locations inferred from the posting.

Unknown location

Remote