CRM Specialist

We are looking for a CRM  Specialist, to join our Marketing team in Malta. Selected candidate will work closely with the CRM and VIP team, and business stakeholders. The ideal candidate will possess exceptional creativity and precision, a can-do attitude and strong organizational skills.

Responsibilities

• Help to develop and execute an annual marketing plan to drive core business KPI’s.
• Contribute to the optimization of the existing Marketing calendar.
• Coordinate and execute Marketing campaigns via CRM tools to reinforce the growth of  our segments.
• Ensure all CRM, promotional content/messaging are compliant and that industry standards are enforced.
• Develop tailored VIP Retention and Reactivation marketing strategies to ensure a profitable customer journey and drive player engagement and VIP revenue growth.
• Utilize data analysis to measure and report on campaign performance.
• Provide operational support to CRM team, including campaign analysis, reports and any day-today tasks.
• Liaise with key Stakeholders including Design, CRM and Content teams for execution of CRM Campaigns.

Requirements

• Proven CRM experience of at least 2 years in a similar role
• Experience using Optimove is a must
• Experience in the iGaming Industry
• A keen interest for sports betting, casino and understanding of betting clients.
• High Level of English - written communication and grammar, listening and verbal skills
• Proven ability to build strong relationships quickly
• Ability to work in a fast paced, customer centric environment

Benefits

• Vibrant modern office space.
• Hybrid/Remote work arrangements.
• Bi-monthly company wide social and team building activities.
• Lunch vouchers.
• Wellbeing day;
• Support in personal and professional growth.
• Pension scheme.
• Private medical and dental insurance coverage for employees + dependents.

Logifuture operates across seven countries, with headquarters in Malta and additional offices in the UK (London), Italy (Parma & Lecce), Austria (Innsbruck), Serbia (Kragujevac), Romania (Bucharest) and UAE (Dubai). The majority of our roles listed on our careers page are not restricted by location, giving prospective employees the flexibility to choose any of our offices. Furthermore, we also collaborate with consultants based outside these locations, broadening our talent pool and allowing us to remain agile and competitive in the global market

In addition at Logifuture we embrace equality and diversity. We do not discriminate and our values of delivering results together, support this statement. We are determined to foster an inclusive environment where everyone feels valued, heard, and empowered to contribute their unique skills and experiences.