Creator Operations Project Intern（TikTok LIVE-User Product-Lead Generation）- 2026 Start（BS/MS）

Description

TikTok LIVE is one of the fastest-growing entertainment and commerce surfaces on TikTok, giving creators a real-time stage to connect with their fans, tell stories, and grow sustainable careers. Our team sits at the front line of this mission — we identify high-potential creators, bring them onto TikTok LIVE, and help them unlock their first breakthrough moments through a mix of GTM strategy, marketing, and hands-on operational support.
If you love creators, love culture, and love figuring out what makes a live-stream work — this internship is for you.

What You'll Get
- A front-row seat to how TikTok LIVE scales its creator ecosystem in one of its most strategic markets.
- Direct mentorship from experienced Creator Ops and GTM leads.
- Real ownership of creator portfolios and GTM experiments — your work ships and impacts real creators.
- Exposure to cross-functional collaboration with Product, Marketing, Data, and Content teams.

As a project intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests.

Applications will be reviewed on a rolling basis - we encourage you to apply early.

Successful candidates must be able to commit to 5 days on-site per week and at least 4 months long internship period, with immediate availability preferred.

Responsibilities：
- Identify promising U.S. creators across content verticals and build first-touch relationships.
- Run outreach campaigns through GTM and marketing channels, including outreach, warm intros, community-driven acquisition, and creator events.
- Onboard new creators to TikTok LIVE and guide them through their first successful streams.
- Coach creators on live-streaming best practices: content formats, stream structure, hook design, audience interaction, and monetization mechanics.
- Introduce and drive adoption of TikTok LIVE tools and features to lift stream quality and conversion.
- Analyze creator performance data (watch time, engagement, conversion where applicable) and turn insights into concrete recommendations.
- Support end-to-end execution of GTM campaigns targeting U.S. Creators, from creator segmentation and messaging, to campaign launch, tracking, and iteration.
- Partner with cross-functional teams (Product, Marketing, Content, Data) to test new acquisition and activation playbooks.

Requirements

Minimum Qualification(s):
- Currently or previously pursuing a Bachelor's or Master's degree in any discipline.
- Proficiency in English, and fluency in written and spoken Mandarin is needed to manage stakeholders in China market.
- Genuine passion for TikTok, live-streaming, and creator culture — you actively use the platform and understand what makes creators thrive.
- Strong interpersonal and communication skills — comfortable doing creator outreach, running marketing campaign, and building trust quickly.
- Analytical mindset: comfortable working with data (Excel / Sheets basics; SQL, dashboards, or BI tools are a plus) to inform decisions.
- Self-starter with high ownership — able to operate in ambiguity, prioritize ruthlessly, and move fast in a startup-like environment.

Preferred Qualification(s)：
- Hands-on experience live-streaming yourself, or coaching creators on live-streaming.
- Familiarity with TikTok LIVE, or comparable platforms (Twitch, YouTube Live, Instagram Live, Amazon Live).