Copywriter

About us:

BetterMe — a global wellness ecosystem empowering millions to become better — physically, mentally, and emotionally. We build what makes people better and keep challenging ourselves to inspire others.

Your impact:

• Write, edit, and proofread content for a mobile application.
• Work with Health & Fitness content: workout programs, exercises, and training sessions.
• Ensure texts align with video content, internal quality standards, and Tone of Voice guidelines.
• Adapt communication style to different workout directions (Gym, Pilates, Yoga, Stretching, etc.).
• Work with AI tools to generate, edit, and optimize text content.
• Improve text workflows and implement AI-driven solutions to automate routine tasks.
• Collaborate with the internal team and freelance writers throughout the content production process.

About you:

• 2+ years of experience in content writing and editing in English (Health & Fitness, Wellness, EdTech, digital products, or related fields).
• Advanced English (C1+) with a near-native feel for the language.
• Experience working at product companies or creative/content agencies in roles such as Content Writer, Copywriter, Editor, UX Writer, or similar.
• Excellent writing, editing, and proofreading skills in English, with strong attention to detail and high quality standards.
• Ability to adapt Tone of Voice to different target audiences and communication formats.
• Experience working with AI tools (ChatGPT, Claude, or similar) for content creation and optimization.
• Ability to quickly dive into new topics, handle large volumes of content, and manage multiple projects simultaneously.
• Self-sufficiency, structured thinking, and a proactive approach to process improvement.
• Proficiency in Google Docs, Google Sheets, Notion, or other documentation tools.

What you get at BetterMe:

A mission that inspires. Every line of code, every design, every idea helps millions of people become healthier and more confident.
Trust without micromanagement. You manage your time and make decisions independently. We value outcomes, not online hours.
Growth opportunities. 90% of our leads have grown within the company. There’s space for initiative, new responsibilities, and real career upgrades.
Flexible work format. The opportunity to work fully remotely.
Open communication. Transparency across teams, honest feedback, and support for initiatives are part of our everyday culture.
An ambitious environment that gets recognized. Over the past two years, the BetterMe team has doubled in size, and we were named among Forbes’ Top 10 Best Places to Work in 2026.

Find more about us on social media platforms: Instagram, LinkedIn.