Content & Social Media

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Team Overview

The Marketing team is responsible for strengthening Buró de Crédito’s brand perception, driving engagement, and supporting business growth through impactful communication and digital content strategies. The team partners with internal stakeholders and external agencies to create meaningful connections with consumers while promoting financial awareness and the company's products and services. This role works closely with Marketing leadership and the digital agency supporting TransUnion Mexico.

This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week.

Role Overview And Core Responsibilities

• Develop and execute social media content strategies aligned with brand, business, and engagement objectives.

• Manage and coordinate the digital agency responsible for creating and publishing content across social media channels.

• Create, plan, and maintain content calendars that support marketing campaigns, brand initiatives, and product promotion efforts.

• Write compelling copy tailored to different digital platforms, audiences, and content formats.

• Publish, monitor, and moderate content across social media platforms to ensure an engaging customer experience.

• Analyze social media performance metrics and generate actionable recommendations to optimize content effectiveness and audience engagement.

• Create and publish original content that complements agency efforts and supports key marketing objectives.

• Support the development of audiovisual content, including participation in videos, reels, stories, and other digital formats.

• Collaborate with internal stakeholders to ensure content aligns with brand messaging and business priorities.

• Prepare regular performance reports and track key social media KPIs to measure success and drive continuous improvement.

Required Knowledge And Experiences

#LI-Hybrid #LI-SG4

TransUnion Overview:

At TransUnion, we encourage and are committed to creating a real, positive impact and shared sense of purpose within our Workforce for Good, which empowers our people to grow, innovate and contribute to a better future for our communities and customers. We strive to build an environment where our associates are in the driver’s seat of their professional development— while having access to help along the way. We recognize that success comes when our associates thrive both professionally and personally; that’s why we prioritize work/life flexibility and offer resources for our teams across the globe to collaborate and drive excellence.

 

Be a part of our Workforce for Good – you’ll work with great people, pioneering products and cutting-edge technology.

TransUnion Job Title

Consultant, Social Media