Communications Lead

New York, NY Until 8/22/2026 First posted March 21, 2025 Last posted March 21, 2025
Job description

Novel is the no-code platform for NFT commerce backed by top angels and funds across e-commerce and web3. Novel’s first product is a Shopify plug-in that gives brands and creators the ability to create and sell NFTs within their existing store or a brand new one.

At Novel, we are driven by a vision to accelerate the mainstream adoption of NFTs by reducing the sale and purchase of them to a trivial concern. The market cap for NFTs is already over $31bn; by eliminating large technical barriers for both creators and consumers, Novel will open the floodgates for NFT adoption.

On our team, you will bring this vision to life alongside a world-class team backed by investors deeply integrated in the e-commerce ecosystems. Joining a company at the earliest and most dynamic stage— in a market that’s equally early and quickly evolving— means you must be both ambitious and resourceful, keen to solve problems with no set playbook.

In this role, you will

  • Own the Novel voice and grow Novel’s external community across social platforms

  • Work closely with Novel's PR team to drive a customer-facing storyline

  • Build out an on-brand program to bring customers, founders, influencers, and DTC operators into the fold of what Novel is building

  • As an external-facing voice of Novel, serve as a guide to customers learning to foster their own web3 community experience

Need to Have

  • A scrappy self-starter mentality with an interest in helping build processes and tools as needed

  • Experience with Twitter, Discord and Tiktok

  • An obsession with and keen understanding of social media

  • Past experience building a community from scratch

  • Exceptional interpersonal skills and ability to develop strong working relationships

Nice to Have

  • Strong interest in web3

  • Experience working in e-commerce

  • Experience working at a startup

Perks

  • Comprehensive medical, vision and dental health plans

  • Competitive compensation and equity

  • Flexible vacation policy

About this role

Summary

Manage brand voice, grow community, and coordinate with PR in a web3 startup.

Job title

Communications Lead

Experience level

not specified

Industry

web3

Location requirements

New York, NY; remote work not specified.

Salary

Not specified

Management role

No

Skills & keywords

Required skills

twitterdiscordtiktoksocial mediacommunity building

Preferred skills

web3e-commercestartup

Specializations

social mediacommunity buildingweb3
Locations

Structured locations inferred from the posting.

New York, NY, USA

Work arrangement unknown City