Client Strategy Director - Advocacy

Urban Legend

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Alexandria, VA Until 9/22/2026 7+ years exp First posted July 24, 2026 Last posted July 24, 2026
Job description

JOB SUMMARY:

Urban Legend’s Client Strategy Director - Advocacy, will serve as an integral member of our sales team. You will help drive rapid growth for the company by securing high-quality partnerships with brand, advocacy organizations, non-profit and other advertisers.

The Client Strategy Director - Advocacy, must be a skilled, polished, and confident communicator who can work well in a team environment while remaining self-driven. This role is focused on identifying, pitching, onboarding new clients (advertisers), and above all, closing deals. This role will also be responsible for managing Urban Legend’s ongoing work with those advertisers.

ABOUT URBAN LEGEND:

Urban Legend is a fast-paced technology startup with two goals: 1) making advocacy and brand marketing dramatically more accountable, and 2) empowering creators to advocate for causes they believe in.

We accomplish these goals using our proprietary technology platform, the Urban Legend Exchange.

JOB DUTIES:

  • Build and manage a strong pipeline of brand and advocacy clients through direct outreach, marketing lead follow-up, and professional relationships.
  • Work both directly with clients and through PR/advertising agencies.
  • Help clients understand Urban Legend’s platform and approach, including our vision to make marketing dramatically more accountable and transparent. Build excitement about both.
  • Serve as an ongoing relationship lead for clients (advertisers), supporting them both with specific campaigns and with bigger-picture ideation when helpful.
  • Collaborate with Urban Legend’s creator and execution teams to develop campaign proposals and ensure campaigns are successful.
  • Provide ongoing feedback to leadership on market reaction and needs, helping to shape the evolution of our platform.
  • Closely track progress in Urban Legend’s CRM helping to forecast and project results.
  • Close deals, of course!

KEY SKILLS:

  • Comfort with and enthusiasm for identifying new opportunities and reaching out to new contacts.
  • 7-10 years of experience in advocacy, public affairs, client strategy, or related disciplines, including at least 5 years in a senior client-facing or leadership role.
  • Deep familiarity with the Washington, D.C. ecosystem, including policy, media, and stakeholder landscapes.
  • Experience generating revenue and/or selling media, high-touch ad tech solutions, or brand partnerships. Urban Legend is a tech company, but our product taps into media and advertising budgets.
  • Proven track record of designing and executing successful advocacy, public policy, or cause-driven campaigns on behalf of diverse clients.
  • Experience managing and growing client relationships in an agency, consultancy, or nonprofit environment.

BENEFITS:

  • Very competitive compensation structure that includes base salary and uncapped commission
  • Health benefits package
  • Equity (stock options) opportunity
  • Unlimited PTO

About this role

Summary

Manage client relationships, drive advocacy campaigns, generate revenue, and close deals.

Job title

Client Strategy Director - Advocacy

Experience level

7-10 years

Minimum experience

7+ years exp

Industry

software

Location requirements

Alexandria, VA; remote work not specified

Salary

Very competitive compensation structure that includes base salary and uncapped commission

Management role

No

Skills & keywords

Required skills

communicationclient relationship managementsalescampaign designpolicy understanding

Preferred skills

media salesad tech solutionsstakeholder engagementD.C. policy landscape

Specializations

advocacypublic affairsclient strategymediacampaigns
Locations

Structured locations inferred from the posting.

Alexandria, VA, USA

Work arrangement unknown City