Centre Manager, Premier Banking

PRIMARY OBJECTIVE

• Effectively and efficiently manage the Relationship Managers and Premier Relationship Directors in delivering performance targets, sales standards, service quality, and risk management within the Premier Channel.
• Strategically plan and execute all Premier business initiatives, organize and implement Premier sales activities to generate sales volume, and ensure the Bank's Premier platform maintains a strong presence in the local market.
• Deliver excellent customer experience to maintain strong rapport and loyalty among all Premier customers.

KEY RESPONSIBILITIES

Sales Management

Revenue

• Lead business development activities and ensure alignment of business strategy/plans with Premier Channel's strategies.
• Plan and execute clients' marketing events/activities on a monthly basis to drive sales.
• Efficiently and effectively manage Branch resources by collaborating with Branch Managers (BM), Branch Sales personnel, and Affluent & Wealth Regional Sales Heads to drive and expand the Premier customer base, retention, and satisfaction.
• Manage the Premier Sales and Service team to achieve assigned revenue targets.
• Optimize customer interaction tools such as ONYX and campaign leads to deliver sales results and increase staff productivity.
• Practice the use of sales methodology and Financial Journeys to achieve targets.

Service

• Deliver high-level, consistent service and quality standards to all Premier customers.
• Build and enhance the value proposition of the Premier Banking Channel.

People

• Build and develop staff competencies and sales & service capabilities.
• Responsible for recruitment and staff retention.

Compliance

• Ensure the team adheres to all related regulatory requirements, policies, operational risk, legal, and compliance matters, including processes and procedures at all times.
• Ensure there are no operational and control lapses amongst team members.