Baskin Robbins - Area Sales Manager

Company - Baskin Robbins

Position - Area Sales Manager

Experience - 5+ years

Location - Lucknow

Company Profile:

Graviss Foods Pvt Ltd (GFPL), A company under the Graviss Group is the Master Franchisee for Baskin Robbins brand in India and South Aisa. Baskin Robbins is the largest Ice Cream Franchise with over 900 Parlors & 53 Dark Kitchens. Baskin Robbins has 7000 premium points of presence across General Trade, Modern Trade, HORECA and Alternate Channels. We are one of the few plants outside USA that is licensed to produce Baskin Robbins Ice creams. Our franchise model is recognised widely as amongst the most successful Franchise models in India since’93.

Key Responsibilities:

• Handle General Trade & Modern Trade for this category.
• Will be responsible for primary and secondary target achievement of the assigned territories
• Adept at identifying and developing key distributors in the assigned city
• Monthly Sales planning and forecasting, taking into account the shelf life
• Should be aware of the commercials and have a good network of suitable distributors
• Should have a good knowledge about the retail channel and have handled distributors and RS across UP region.
• Channel and cost Management
• Competition tracking & making proactive plans to counter the new entrants

Key Skills:

• Strong communication, relationship building and management skills.
• Self-motivated and results oriented.
• Strategic thinking
• Problem solving skills
• Quick Decision making
• Operational effectiveness
• Personal effectiveness
• Relationship management
• Change Management
• Interpersonal skills
• Multilinguistic