Assistant Marketing & Communication Manager

About LINE MAN Wongnai

We are Thailand’s Leading On-Demand Delivery and Lifestyle e-Commerce platform services. We build technology to help Thai people live better, to empower all local businesses by creating an end-to-end food ecosystem through our channel LINE MAN and Wongnai. Connected consumers, riders, and local businesses and improved the daily life of all parties with restaurants nationwide. And because we are local, we provide the deepest variety and services that are tailor-made for Thai people.

What You’ll Do

Branding and Communication

• Define the brand direction in alignment with overall company goals.
• Develop and execute effective communication strategies for the rider fleet.
• Create innovative methods to maximize the reach and efficiency of company communications to active riders.
• Clearly communicate product updates, news, and company announcements to drivers in the system.

Media Performance & Optimization

• Create compelling creative assets for paid media to optimize advertising performance.
• Manage and drive traffic growth across owned media and social media channels.
• Monitor social voices and utilize social listening insights to plan and adapt marketing activities.

AI Strategy & Data Analytics

• Implement AI tools and technologies to optimize daily operations and enhance team efficiency.
• Utilize data insights and analytics to develop and refine strategic marketing plans.

Project Management

• Initiate and manage projects aimed at improving communication workflows and maximizing the team's overall performance.

What You’ll Need

• Bachelor’s degree or higher in Marketing, Business Administration, or a related field.
• 3+ years of experience in Marketing, Branding, AI Marketing, Project Management, or related professional roles.
• Hands-on experience with AI tools (e.g., Claude, GPT, Gemini) and a deep understanding of AI automation within marketing and content workflows.
• Proficiency in analytics platforms, including Social Listening Tools, to monitor and track performance metrics.
• Strong communication and presentation skills, with full professional fluency in both Thai and English.
• Advanced spreadsheet skills for data analysis; specific experience with Query or Apps Script is highly preferred.
• Industry experience working in a company with its own delivery fleet is highly preferred.