Assistant Manager/ Manager I, Brand & Marketing, MCI

Sun Life Assurance Company of Canada

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Hunghom, Kowloon, Hong Kong Until 8/28/2026 5+ years exp First posted June 29, 2026 Last posted June 29, 2026
Job description

You are as unique as your background, experience and point of view. Here, you’ll be encouraged, empowered and challenged to be your best self. You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you'll have new and exciting opportunities to make life brighter for our Clients - who are at the heart of everything we do. Discover how you can make a difference in the lives of individuals, families and communities around the world.

Job Description:

Job description

  • The Assistant Manager/ Manager I,  Brand & Marketing, MCI will lead the development and execution of integrated marketing strategies that strengthen Sun Life’s brand positioning, drive customer engagement, and support business growth. This role is responsible for shaping brand narrative, overseeing campaign execution, and ensuring consistent brand experience across all touchpoints.

Preferred skills

  • Brand strategy, social media, digital marketing, sponsorship and partnerships, events organization

Qualifications

  • 5 to 10+ years in marketing industry. Preferably have experience in Financial Services, InsurTech, Marketing agencies or highly regulated industries.

Responsibilities

  • Lead the execution with cross-functional teams to deliver high-impact marketing campaigns across paid, social media channels, thought leadership, partnerships and offline events. As well manage the social/digital KOLs activations and co-marketing initiatives

Job Category:

Marketing

Posting End Date:

28/08/2026
About this role

Summary

Lead marketing campaigns, brand development, social media, partnerships, and events.

Job title

Assistant Manager/ Manager I, Brand & Marketing, MCI

Experience level

5+ years

Minimum experience

5+ years exp

Industry

finance

Location requirements

based in hunghom, kowloon, hong kong, no remote work

Salary

Not specified

Management role

No

Skills & keywords

Required skills

brand strategysocial mediadigital marketingsponsorshippartnerships

Preferred skills

social media campaignsKOL activationsoffline events

Specializations

brand strategysocial mediadigital marketingsponsorshipevents
Locations

Structured locations inferred from the posting.

Hung Hom, Hong Kong

On-site City