Analyst-Marketing (Digital Acquisition)

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Minato-ku, Tokyo, Japan Until 8/23/2026 First posted April 29, 2025 Last posted April 29, 2025
Job description

You Lead the Way. We’ve Got Your Back.

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

Description:

The Digital Acquisition team is focused on delivering best-in-class digital experiences for our prospects throughout new card application journey. The mission of the team is to digitally engage and drive unparalleled satisfaction for our prospects/cardmembers across differentiated channels and products. 

We are looking for a dynamic Analyst to partner closely with partners, both internal and external, including various central teams and multiple stakeholders of the Japan business, to help drive digital acquisition advancements and adoption to meet the evolving needs of our customers and company.  The ideal candidate will be flexible, inquisitive with creative problem-solving skills and attention to detail.

Key Responsibilities:

·        Project management of digital acquisition capabilities/experiences for Japan, partnering with both internal (local and central) and external partners.

·        Identifying improvement areas in the end-to-end customer journey to drive incremental card applications and new card member accounts.

·        Understand end-to-end processes from digital acquisitions, applications processing, operational risk and compliance requirements to ensure project delivery.

·        Lead in various digital experiences initiatives; providing insights into business needs and requirements, while developing solutions and best practices.

·        Identify and delivery of new trends and opportunities for experiences in digital onboarding.

·        Assisting larger team in the building of best-in-class web experiences on PC, mobile, and Social Media platforms; including presentation of content, and communication strategies.

 

Qualifications:

·        Solid understanding of capabilities and ability to develop or optimize online customer journeys/experiences

·        Open mind & flexible personality with a passion to learn about new and emerging technologies

·        Confident and clear communication skills; strong ability to influence, challenge, and drive change

·        Exceptional ability to build close relationships and collaborate with partners in order to lead in various technical discussions as a liaison for central/local product owners

·        Self-starter with a strong customer-centric mindset

·        Background or familiarity in tech processes and project management (nice to have but not mandatory)

·        Excellent communication skills: Japanese and Business English both written and oral

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

  • Competitive base salaries 
  • Bonus incentives 
  • Support for financial-well-being and retirement 
  • Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location) 
  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need 
  • Generous paid parental leave policies (depending on your location) 
  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location) 
  • Free and confidential counseling support through our Healthy Minds program 
  • Career development and training opportunities

Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.

About this role

Summary

Manage digital acquisition projects and improve customer journeys for card applications.

Job title

Analyst-Marketing (Digital Acquisition)

Experience level

entry level

Industry

finance

Location requirements

Located in Minato-ku, Tokyo, Japan; remote work not allowed.

Salary

Not specified

Management role

No

Skills & keywords

Required skills

online customer journeyscommunicationcollaborationproject managementjapanesebusiness english

Preferred skills

tech processes

Specializations

digital acquisitionproject managementcustomer journeycommunicationcollaboration
Locations

Structured locations inferred from the posting.

Minato City, Tokyo, Japan

On-site City