YouTube SEO Specialist

Welocalize

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UK remote Until 8/22/2026 First posted November 22, 2025 Last posted November 22, 2025
Job description
About Adapt

Adapt (a Welocalize company), is an international digital performance marketing agency focused on driving the success of digital content across platforms and markets. We offer our customers a unique combination of global services designed to support their growth from strategy all the way through to execution, production and performance measurement. With a remote-first structure, you will join a unique culture which celebrates difference and embraces diversity. You will play a key role in developing strong relationships and shared ethos, whilst at the same time benefit from a wide range of career opportunities, training and flexibility for work-life balance.  

Our culture is built on curiosity and we are looking for team members who have a passion for learning about the developments in the industry, their clients and their peers. In return, we offer the opportunity to develop your ability and exposure to a wide range of clients from growth minded startups all the way up to global enterprise clients. Our client base is predominantly focused on B2B businesses, though we do also support customers in the  e-commerce and retail space. Regardless of vertical, Adapt offers dynamic and diverse challenges that foster creativity, innovation and application of knowledge to create client solutions.

Overview

Adapt is looking for an experienced YouTube SEO Specialist to support our channel growth initiatives. In this freelance role, you’ll help shape and execute our YouTube SEO strategy: optimizing visibility, engagement, and conversion performance through data-driven insights and best practices.

This role will initially require 5-10 hours of work per month the next 12 months with the possibility to collaborate in more projects/clients with time.

Key Responsibilities

  • Conduct keyword and topic research for YouTube to identify high-impact opportunities and inform content strategy.
  • Optimize video metadata (titles, descriptions, tags, thumbnails, filenames, and playlists) to maximize visibility and click-through rate.
  • Analyze channel and video performance using YouTube Analytics and other SEO tools to identify trends, opportunities, and actionable insights.
  • Perform competitor and trend research within the client’s niche to uncover content and optimization gaps.
  • Optimize video distribution and promotion strategy, including playlists, linking, and cross-platform promotion.
  • Collaborate closely with Paid Media, Analytics, and Content teams to align YouTube SEO efforts with broader marketing goals and campaigns.
  • Stay up to date with YouTube algorithm changes, SEO best practices, and emerging trends to continuously improve channel performance.

Skills & Qualifications

  • Proven experience optimizing YouTube channels or videos with measurable performance growth.
  • Strong understanding of what makes a good video: including factors that drive retention and engagement (hook, pacing, storytelling, end-screens, cards, etc.).
  • Proficiency with YouTube Studio, TubeBuddy, VidIQ, Google Trends, and related keyword research or analytics tools.
  • Data-driven mindset with the ability to interpret analytics and translate insights into actionable strategies.
  • Strong collaboration skills and able to work cross-functionally with Paid Media, Content, and SEO teams to ensure cohesive campaign execution.
  • Excellent communication and reporting abilities, comfortable presenting findings and recommendations.
About this role

Summary

Optimize YouTube channels and videos for visibility, engagement, and performance growth.

Job title

YouTube SEO Specialist

Experience level

proven experience

Industry

digital marketing

Location requirements

Remote work allowed, based in United Kingdom

Salary

Not specified

Management role

No

Skills & keywords

Required skills

youtubeseoanalytics toolskeyword researchmetadata optimization

Preferred skills

trend researchcross-functional collaborationperformance analysis

Specializations

seoyoutubecontent optimizationanalyticskeyword research
Locations

Structured locations inferred from the posting.

United Kingdom

Remote Country
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