Sales Manager (North West)

As a professional services company, Ayming partners with businesses and institutions around the world to unlock lasting value. With a team of over 1,500 experts in Innovation, HR, and Taxes across 14 countries; our three delivery modes are: consulting services, digital services and managed services.

As Sales Manager, you'll drive new business growth across our R&D Tax Credits practice in the North West. You'll identify, develop and close opportunities with prospective clients, and build long-term relationships with finance directors, CFOs and business owners. You'll work closely with our technical R&D Tax consultants to turn leads into successful client engagements, and coach and develop junior team members as part of a growing regional team. You'll play a key role in launching our North West office, spearheading Ayming's expansion in the North West, and having the opportunity to build and lead a sales team as the region develops.

This is a senior, target-driven role for a proven B2B new business sales professional with an established network across the North West.

Your daily life

• Develop and execute a new business sales strategy for the R&D Tax Credits service line, in line with Ayming's growth targets.
• Lead the expansion into a new market by helping establish a new office, building your own sales team, and shaping its long-term success.
• Generate, qualify and manage a robust pipeline of prospective clients through networking, referrals, outbound outreach and inbound leads.
• Build and maintain relationships with key decision-makers (CFOs, FDs, business owners) across target sectors.
• Lead client meetings and pitches, working closely with technical consultants to present Ayming's R&D Tax proposition clearly and credibly.
• Manage the full sales cycle from initial contact through to proposal, negotiation and contract close.
• Collaborate with marketing on campaigns, events and thought-leadership activity to support lead generation.
• Maintain accurate CRM records, forecasts and pipeline reporting for senior management.
• Develop and nurture referral relationships with accountants, intermediaries and other professional advisers.
• Keep up to date with changes in R&D tax legislation and HMRC guidance sufficient to sell the proposition credibly (technical delivery sits with the consulting team).
• Represent Ayming at industry events, conferences and networking functions across the North West, leveraging an existing regional network to open doors.
• Consistently achieve or exceed agreed new business revenue and activity targets.
• Manage, coach and develop junior sales team members, supporting their growth and performance gainst targets.

Ideally, but not exclusively

• Minimum of 8 years' experience in a B2B new business sales or business development role.
• Proven track record of consistently achieving and exceeding sales targets.
• Commercially aware, with a strong understanding of current business and market trends.
• Experience managing, coaching and developing junior team members.
• Experience in R&D, innovation, or professional services.
• A well-established professional network in the North West, with active involvement in relevant industry events.

What you bring

• Strong presentation and stakeholder engagement skills, with the gravitas to engage senior decision-makers.
• Highly self-motivated, resilient and target-driven, with a genuine hunter mentality for new business.
• Strong commercial acumen and the ability to understand and articulate technical concepts in commercial terms.
• Excellent relationship-building and networking ability, particularly within the North West business community.
• Well organised, with strong pipeline management and CRM discipline.
• Collaborative team player, comfortable working closely with technical specialists and mentoring junior colleagues.
• Professional, credible and consultative approach to selling.

HR Policy :

• Unleash your potential with our Ayming Academy and Ayming Digital Academy!
• Grow your career with our tailored support programs, My Professional Journey or MoveWithUS.
• Work your way: enjoy flexibility, inspiring and friendly spaces, with a up to 100 remote days per year.
• Connect and celebrate through events and gatherings all year round (Webinars, “Coffee With” etc..)

Local benefits:

• 💸 A competitive salary that recognises your expertise and hard work!
• 📃 Thorough internal training to learn the real-world applications of your specialism in R&D Tax Consulting, in line with HMRC guidelines.
• 👩🏼 The opportunity to join a multi-talented team made up of dual-qualified tax and technical experts, including engineers, scientists, accountants, and software specialists, to name but a few.
• 🏗 Genuine responsibility with direct client engagement across various sectors, including Technology, Manufacturing, Construction, Food, and others.
• 🏢 Being a part of a great team of over 70 Aymers in our London office.
• 🌱 Extensive career development, progression, and training - Continuous development and support for your professional qualifications, personal goals, and aspirations so we can grow together.
• 👩🏽‍🎓 Career Coaching – Better never stops. Sharing our time to make the best use of yours.
• 🌍 International mobility.

That’s not all – we also offer more Employee perks:

• 🗓 25 Days Holiday per annum with the option to buy an additional five days – a time to step back, relax, and focus on the things that are important to you
• 🎉 An extra day off for your Birthday.
• 💷 5% Company Pension matched contribution - Looking after your future when it’s time to step back and relax.
• 💛 Immediate membership to Healthshield, a ‘well-being’ medical health scheme.
• 🏥 Day one access to Help@hand, an app-based service providing remote GP services and enhanced health support.
• 💻 Company Laptop & iPhone.
• 🏥 Private Health Cover
• 💷 x4 Basic Salary Death in Service Benefit.
• 🚲 Cycle to Work scheme
• 🏋🏽‍♂️ 25% off Gym memberships, Leisure centres, Bootcamps or Yoga studios.
• 🛒 Access to our Employee Benefits Platform (Sodexo) - multiple discounts across Highstreet stores, Grocery Shopping, Travel and Leisure activities.

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