Head of Marketing

We are creating a banking experience like never before.

Fresh like the flavor of mint, an experience that reimagines how you think about banking. A bank built for your smartphone architected around your lifestyle. Built on the foundations of socially responsible banking and cutting-edge technology, we bring to you, digital financial services that are intelligent, unique, and most important, Refreshingly delightful.

What your role will involve

• Define the marketing strategy for the launch of Ummah Finance
• Create, execute and manage performance marketing campaigns aimed at driving growth for the business
• Develop and manage strategic partner relationships
• Define and own the CRM strategy
• Create and maintain growth marketing dashboards to measure the performance of campaigns
• Collaborate with the Product Team to gain insight into consumer behavior and ensure continuous improvement of the proposition
• Build and optimise buyer and seller funnels to drive conversions
• Execute on referral and influencer marketing

What we’re looking for

• 3+ years of experience in marketing
• Experience in a marketing leadership role, either in a startup or consumer-facing business
• A track record of having worked extensively across performance marketing channels
• Consumer-centric with a deep knowledge of utilising data and insights to drive marketing performance and ROI
• Proficient with Google Analytics and Excel
• Demonstrated highly creative or even unorthodox ways of communicating and promoting the brand
• An entrepreneurial mindset with strong ability to execute

BENEFITS

• Opportunity to join as co-founder and have equity in the business.
• Fast paced start-up experience at a company looking to disrupt a massive market
• Work with a small high-performance team who will fight beside you to accomplish the amazing
• Opportunity to have a say in the business direction from the very start.

Please note: We will give equity until our funding round is complete by the end of the year.